Staying engaged in the community is an important aspect to a restaurant’s success. It establishes loyalty with customers, creates a chance to support the very city that your restaurant does business in and allows your establishment to gain additional exposure. Luckily for restaurants, there are numerous opportunities year-round for restaurants to showcase the ambiance, quality and zest of their restaurant.
One great way to get your restaurant involved is by engaging with customers during week-long restaurant weeks, an exciting opportunity for restaurants to put their restaurant in front of patrons, drive up business and get creative with their menus. To help initiative a state-wide restaurant week to allow restaurants throughout Georgia showcase their restaurants, the Georgia Restaurant Association and the Georgia Department of Economic Development have partnered to create Georgia Restaurant Week. This inaugural seven day culinary event is aimed at increasing awareness about Georgia’s culinary scene and highlighting the state’s unique and varied dining options.
During this week-long event, patrons, both local and from out of state, will be able to explore the numerous dining options throughout Georgia for a set price and experience the local Georgia products that are available in Georgia’s restaurants. Georgia Restaurant Week will take place July 13-19, 2015 at participating restaurants throughout Georgia and will showcase Georgia’s restaurants to consumers and attract new visitors through culinary tourism.
Leading up to the event, patrons will be able to view menu items online, make reservations and engage with the community and participating restaurants via social media using hashtag #GARestaurantWeek on Explore Georgia’s various social media outlets.
Engaging in community events is a great way to gain exposure for your restaurant and allows you to take advantage of the marketing opportunities from the event. It’s also a great way to connect to both loyal, local and potential customers and will help put your restaurant on the map as a must-go culinary attraction. For more information on Georgia Restaurant Week, including how to participate, please visit www.garestaurantweek.com.
Source: Shelby Food Service