Demand for off-premise is growing at a rapid clip—so much so that some operators are struggling to keep up. For instance, 56% of consumers order delivery from restaurants’ websites, but just 45% of operators offer that option, according to a recent report from the National Restaurant Association and Technomic. As the world of takeout, delivery, ghost kitchens and more continues to evolve, here are four developments to keep an eye on in the coming year.
Third-party delivery continues to expand
The off-premise market grew 5.2% from 2017-2018, driven primarily by a 29% jump of third-party delivery. Marketplaces will keep growing as consumers continue to rely on them. As these services grow their national presence, large chains will continue to lead the charge in negotiating lower commissions, more data sharing and other benefits.