Bring Your Ghost Kitchen To Life
BRING YOUR GHOST KITCHEN TO LIFE. ADD A BRAND-NEW REVENUE STREAM.
With the restaurant scene suddenly changing due to Covid-19 cases, you’ve had to act fast – optimizing your takeout and delivery services or pivoting rapidly to retail. Currently, with dine-in restrictions due to Covid-19, most restaurants are experiencing challenges managing through the minimum dining room capacity operators say is needed to make reopening work financially. But what if there was a way to help offset these restrictions with an entirely new revenue stream? US Foods® Ghost Kitchens program can make it easier than you imagined.
WHAT IS A GHOST KITCHEN, AND WHY WILL IT BENEFIT YOU?
Also called dark or virtual kitchens, Ghost Kitchens are foodservice facilities set up for delivery-only or carryout meals. It’s not a traditional dine-in space, but an invisible hub for your virtual brand, designed to boost your off-premise food sales. They can provide a double door to profits with:
- A lower investment cost than existing brick-and-mortars
- The ability to use your existing kitchen
- Expanded customer reach with a higher profit margin
“The Ghost Kitchens program was developed in response to growing interest among our customers, but we’ve also been tracking the trend, and ghost kitchens are projected to reach a $1 trillion global market by 2030, making them an attractive concept for operators even after dine-in restrictions are lifted,” Jim Osborne, US Foods’ Senior Vice President of Customer Strategy and Innovation, said.
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